Fire Island closes

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Bruce Springsteen is playing at the Millennium Stadium in Cardiff. Over the road, an American flag flutters from the flagpole outside Fire Island: the perfect hook to lure in thirsty fans of ‘the Boss’ and pack out the craft beer bar. Try the door, though, and you’ll find it locked. Peer in through the windows and you’ll see the lights are on, but no one is home. Fire Island has closed.

Initial reports indicate that Beatbox, the company that owns Fire Island, has gone into Administration. 10 Feet Tall and Buffalo Bar, two equally popular bars in the same chain, remain open. Given that Sue Hayward of the Waen Brewery, a regular supplier of Fire Island, states she hasn’t been paid for stock provided, it isn’t looking good at this stage.

It has happened so fast that I’m left stunned. I was there on Sunday, drinking with a friend. It’s a similar reaction to hearing about the death of an acquaintance… ‘but I just saw him last week and he looked fine!

How and why this has happened is unclear, and may never be revealed. It had the same quiet moments as any other pub in these times, but certainly enjoyed roaring trade when it should have done – during weekends, Thursday and Friday evenings, and when games or events were on at the Stadium. It was well situated, well staffed, and had decent enough food. It wasn’t perfect, but it was different enough to be noticed, and their apparent flaws weren’t so bad as to cause them to go under. So what happened? Or is this a broader problem across the chain? If so, why is only Fire Island affected at this time?

If anyone knows anything, please get in touch. Also, if anyone knows anything about the staff, I’d like to know. I’m upset that I’ve lost one of my favourite watering holes but the people at Fire Island were always decent and I’d be more upset if they’re all out of work right now.

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5 thoughts on “Fire Island closes”

  1. Hey Craig. I was a bartender at Fire Island until Monday. We don’t really know anything either – I turned up for my shift at 6pm on Monday and by 6:15 I was told to bring the furniture inside and lock the doors. The administrators surveyed Fire Island and said it simply wasn’t viable. As far as I know, the directors of Beatbox Bars are seeking a sixth shareholder to take on the debt and at present, it seems Buffalo and Ten Feet are being sold off separately as the whole company is in too much debt. Hope this clears things up a little.

    1. Hi Stephen, thanks for getting in touch. Sorry to learn you’re out of work following the closure. I always felt Fire Island had great potential so it’s disappointing to hear the administrators think it’s unviable. As someone who has inside experience do you think it could be viable?

      Sent from my HTC

  2. Terrible news this, especially for those directly effected like Stephen.
    I had only just been telling my family about my birthday meal there last week when I read your post above, quite shocked.

  3. Wow that was odd. I just wrote an really long comment
    but after I clicked submit my comment didn’t show
    up. Grrrr… well I’m not writing all that over again.
    Anyway, just wanted to say great blog!

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